Google Analytics 4 Integration
Connect GA4 to AtTheRate.ai to unify web analytics with paid ad performance. Correlate organic and direct traffic with advertising data for complete marketing measurement. Pull session-level and event-level data alongside your ad spend to see which landing pages convert best per channel, measure goal completions by traffic source, and build audience segments that inform your paid campaigns.
How to Connect Google Analytics 4
Sign In to AtTheRate.ai
Log into your AtTheRate.ai dashboard and navigate to the Integrations page.
Authenticate Google Analytics 4
Find the platform in the integration catalog and securely authenticate with your account credentials.
Start Analyzing
Your data syncs automatically. View cross-channel reports and AI-powered insights within minutes.
What Data Is Synced
- ✓Session and conversion data
- ✓Custom events
- ✓Audience segments
- ✓E-commerce tracking
Key Use Cases
- →Paid vs organic traffic comparison
- →Landing page performance by channel
- →Goal completion by ad source
Frequently Asked Questions
How do I connect Google Analytics 4 to AtTheRate.ai?
The setup takes just a few minutes. Log into your AtTheRate.ai account, go to Integrations, find the platform, and authenticate with your credentials. Your data will start syncing automatically — no coding required.
What data does AtTheRate.ai sync from this platform?
AtTheRate.ai syncs key performance metrics including: Session and conversion data, Custom events, Audience segments, E-commerce tracking. Data is refreshed daily by default, with real-time updates available on higher plans.
Can I combine this data with other platforms in AtTheRate.ai?
Yes. AtTheRate.ai is built for cross-channel analytics. Once connected, you can view performance alongside all your other platforms — Google Ads, Meta, TikTok, Amazon, and 150+ more — in one unified dashboard.
More Analytics Integrations
Why Connect Google Analytics 4?
This integration gives you a unified view of your marketing performance alongside 150+ other platforms. Instead of switching between dashboards, you can analyze all your channel data in context with your entire marketing stack — making it easier to identify trends, optimize spend, and make data-driven decisions faster than ever before.
Our platform automatically normalizes and enriches the incoming data, applying AI-powered insights to surface opportunities you might otherwise miss. Whether you are tracking campaign performance, monitoring attribution, or building executive reports, having every channel connected ensures your analytics picture is complete and actionable across all touchpoints.
From real-time dashboards to automated reporting and anomaly detection, the integration unlocks advanced capabilities that help marketing teams move faster. Consolidate metrics, compare performance across channels, and share insights with stakeholders — all from a single source of truth that updates automatically.